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ABOUT YOU Fashion Week 2025

POWERED BY PARTNERSHIP ABOUT YOU Fashion Week 2025
ABOUT YOU Fashion Week 2025840

Are You Ready to Rumble?!

On April 25th, visitors to the Uber Eats Music Hall in Berlin were treated to an electrifying fashion extravaganza at ABOUT YOU FASHIONMANIA! Stunning runway shows lit up the stage, while exciting behind-the-scenes moments added even more buzz to the event. Guests struck poses in front of the logo wall, enjoyed drinks and snacks in the brand area, and grabbed exclusive goodie bags. The event’s partnerships were captured in images that perfectly showcased the fashion, the vibe, and the energy of the crowd.

POWERED BY PARTNERSHIP ABOUT YOU Fashion Week 2025

Own the Ring with adidas

adidas created a powerful wrestling spectacle as a tribute to self-determination and a fighter’s mindset. The message: break the rules, forge your own path, and turn the world into your stage.

POWERED BY PARTNERSHIP ABOUT YOU Fashion Week 2025
POWERED BY PARTNERSHIP ABOUT YOU Fashion Week 2025

Denim, Beats & 90s Vibes with Tommy Jeans

Tommy Jeans revived the 90s – with BMX stunts, driving beats, and laid-back denim. The show celebrated youthful rebellion, friendship, and the spirit of boundless freedom.

POWERED BY PARTNERSHIP ABOUT YOU Fashion Week 2025
POWERED BY PARTNERSHIP ABOUT YOU Fashion Week 2025

Levi’s® Creative Collisions

Levi’s® showcased fashion, music, and technology in perfect harmony: With futuristic sounds by Moritz Simon Geist and an ever-changing light installation, the runway became a pulsating tribute to creative expression – and of course, to iconic denim.

POWERED BY PARTNERSHIP ABOUT YOU Fashion Week 2025
POWERED BY PARTNERSHIP ABOUT YOU Fashion Week 2025